As I write this post, I have gone platinum. It was a 7.5 hour long, very expensive process. And it doesn't end when I walk out the salon door. Specialized upkeep for my intensely processed hair starts with ELIXIR ULTIME , a versatile nourishing oil that provides ultimate shine, softness and nourishment for all hair types - especially mine: a quad bleached platinum 'do. This isn't your typical styling oil. I use it as a pre-cleanse treatment: Apply to brushed hair and rinse out before applying shampoo to remove impurities. For all hair types, this treatment is designed to add softness and strength while smoothing my hair as it Promotes cellular renewal with its anti-oxidant active ingredients blend of four precious scented oils. A 2012 Best of Beauty Allure Award Winner . 50ML $25.00 The key technology is the OLEO-COMPLEXE : Maize Oil: Delivers emollient and anti-oxidant active ingredients for ultimate shine Pracaxi Oil: Brings shine, nourishment and deep condi...
Navigating the dirty world of Clean Beauty buzzwords and overpriced Yoga props.